CONNECT ISRAEL
Project
BUILDING A LOGO, BRAND IDENTITY AND WEBSITE FOR A NON-PROFIT
SUMMARY
In close partnership with the non-profit’s founder and top marketing officers, I ushered in a new era for the brand by revamping the outdated visual identity and website into a professional and approachable design.
RESPONSIBILITIES
Branding
Web Design & Development
I was entrusted with the development of Connect Israel’s visual identity, a non-profit focused on professional development. I created a clean, modern design that resonates with our target demographic, while subtly incorporating a professional color palette and a tasteful reference to Israel within the logo itself.
I designed and developed Connect Israel’s website. I took a sophisticated design approach, featuring custom-made iconography, and smooth scrolling animations that offered an elegant and effortless user experience. This well-crafted interface resulted in unprecedented levels of donations and a significant increase in sign-ups for cultural programs, events and applications. The success of this project was a testament to the powerful blend of aesthetic appeal and functional design.
