LEVITON 

Project

CREATING BRAND, MARKETING AND WEB EXPERIENCES FOR A MULTI-BILLION DOLLAR GLOBAL MANUFACTURING CORPORATION

SUMMARY

As a Graphic Designer at Leviton, I dedicated over two years to conceptualizing and executing both internal and external marketing initiatives. I spearheaded a website redesign project and played a pivotal role in the launch of a refreshed brand identity for our globally recognized corporation.

RESPONSIBILITIES

Branding
Creative Direction
Web Design & Development
Print & Digital Marketing

Branding

I was tasked with working with designers from a variety of teams to relaunch brand guidelines for Leviton. These guidelines assisted our website redesign effort and helped designers all across the world design for a cohesive brand identity. 

I also contributed to the organization of a global, company-wide brand rally to get more than 1,000 employees on board with our new brand and positioning.

Web Design

I led a global website revamp at Leviton, determining the aesthetics and functionality for thousands of product pages. This project transformed our online presence, providing a seamless experience and unified look across all product categories.

Print & Digital Marketing

As a multi-disciplinary designer at Leviton, I produced a variety of marketing materials, spanning from digital web advertisements to print product brochures, and even designed trade show booths.
Want to work together? Lets Chat!

ShannonVIRGA@gmail.com